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2011 Press Releases | Statue Images for Download | Excel of Winners & Finalists


From: London International Awards

Contact: Bee Lee:

               Janine Schoonover:


EMBARGOED UNTIL MONDAY, 14 Nov 2011, 1900hrs GMT


(London, 14 November 2011) The 26th LIA judging was held at the Wynn/Encore Hotel in Las Vegas, convening over a ten-day period. The juries, led by their respective Jury Presidents, viewed and scored every entry within their medium ensuring that all the work was judged equally. They concluded with final discussions to determine Grand LIAs, Statue Winners and Finalists.

Y&R Dubai was the only company to take home metal in the United Arab Emirates at LIA 2011.

The agency won a Silver Statue in Print – Consumer Campaign for the Harvey Nichols – Accessories Required.  The same campaign was also awarded a Bronze Statue in Print – Art Direction Campaign, one ad from the campaign titled “Altitude Sickness Pills” also won a Bronze in Print - Retail.
Following their Statue wins, Y&R Dubai also attained nine Finalists:
• Poster – Retail -  Harvey Nichols – Accessories Required - “Altitude Sickness Pills”
• Poster – Retail - Harvey Nichols – Accessories Required - “Little Black Book”
• Print - Retail - Harvey Nichols – Accessories Required - “Airhorn”
• Print - Retail - Harvey Nichols – Accessories Required - “Defibrillator”
• Print - Retail - Harvey Nichols – Accessories Required - “Lipstick Stain Remover”
• Print - Retail - Harvey Nichols – Accessories Required - “Little Black Book”
• Design – Non-Profit – Al Noor School – “See Potential”
• Poster – Campaign – Landrover - Rare Campaign
• Print – Business-to-Business Campaign – Landrover - Rare Campaign

Memac Ogilvy & Mather, Dubai was the only other agency to attain Finalist status. In the Medium of Poster – Public Service/Social Welfare Campaign their Reporters without Borders Campaign titled “Obama/Clinton”, “Cameron” and “Putin” earned the Agency Finalist Status.  “Obama/Clinton” was also awarded Finalist in both Print and Poster – Public Service/Social Welfare.

“Over the past few years, we have seen Y&R Dubai growing in strength and originality. This year, Y&R has outdone themselves,” commented Barbara Levy, President of LIA. “We can’t wait to see their work for next year.”

This year only three Grand LIAs were awarded.  

Crispin Porter + Bogusky, Boulder has won the Grand LIA in The NEW Category for American Express OPEN “Small Business Saturday.”

Marshall Street Editors, London was awarded a Grand LIA in the Medium of TV/Cinema/Online Film – Technique for Heineken “The Entrance.”

JWT, Shanghai was awarded a Grand LIA in the medium of Print for Samsonite Suitcase titled “Heaven and Hell.”

Of the 14,283 submissions, from 79 countries, less than four percent (3.6%) attained Shortlist status. Of those elite selections, only 0.4% won Gold Statues; 0.7% Silver Statues; 0.9% Bronze Statues and 1.5% Finalist. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986 when only 2,600 submissions were entered.

LIA has also awarded Network of the Year, Agency of the Year and Post-Production Company of the Year. These winners were decided based on the outstanding work chosen by the Juries across all media.
Network of the Year: BBDO
Agency of the Year: BBDO New York, New York
Post-Production Company of the Year: The Mill

All Winning Work, Creative Credits, Press Releases and LIA Statue images can be accessed on the London International Awards Press site. High-resolution images of Winners and Finalists can be downloaded from this site.
To Access the Press site:
Username: pressaccess
Password: liapress2011


LIA 2011©

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