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Poster Campaign
Entrant: Dentsu Inc., Tokyo
iSiD Recruit 2012 Campaign
Corporate Name of Client: Information Services International-Dentsu, Ltd.
Agency Account Director: Takuya Kodama
Agency: Dentsu Inc. Kansai, Tokyo
Creative Director: Katsumi Yutani
Copywriter: Miki Ishida
Art Director: Takahiro Kurashima
Graphic Designer: Sumito Haneda

Basic description of the project:
1. This handbook and poster were produced to support ISID's recruitment campaign. 2. ISID uses "Form 1000" as its visual corporate identity. "Form 1000" represents the variety of the people who work at the company. Employees use 1,000 different kinds of business cards on which 1,000 different forms are printed. New forms were created for incoming employees and animated using a traditional slide animation technique. 3. The handbook serves as a company brochure for recruiting students and is designed to be moved in different ways.

LIA 2011©

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